As publishers are aware, the media industry is becoming increasingly complex with unprecedented shifts continuing to occur, including the record rise in paper prices. Advantage Circulation Consulting guides you through these changes and proactively manages all aspects of development and distribution, freeing up your time and resources for other areas of your business.

Our services include:

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Analysis

Complete Market and Title Review:

  • Cultural, Industry and Category Trending

  • Product Review Including Content Flow and Design

  • Profitability Analysis

  • Sales and Market Penetration

  • Competitive Title Sales and Comparison Data

  • Efficiency Analyses from the Wholesale, Retail and Individual Store Level

+ Custom Analyses Tailored to Your Specifications

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Development

Campaign and strategy implementation including:

  • Design and Content Development

  • Wholesale and Retail Marketing

  • Regional, National and International Retail Promotions

  • Print and Circulation Budgeting

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Management

Product Maintenance and Monitoring:

  • Regular Analyses and Reporting

  • Ongoing Wholesale and Retail Distribution Reviews

  • Implementation of Distribution Changes

  • Wholesale and Retail Verification and Compliance

  • Print Order Management